Tuesday, May 20, 2008

Did They Miss The Point Or What?

I just returned from a quick trip to Macy’s. My Mom told me they sell organic t-shirts. Cool organic t-shirts. And she’s right. I bought one. But right next to the organic shirts are shirts that carry an environmental message, but aren’t environmental. [They aren’t organic and are made overseas.]

It’s a classic case of missing the point.

The green movement isn’t about posturing or pretending. It’s about action. So people who truly care don’t just wear a shirt that says “Save the Environment” they actually wear shirts that help to save the environment.

Macy’s and designers: Please take note.

Question of the blog: What are some of the ways you see people trying to take advantage of the green movement?

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